Reveal Mobile Achieves 200% ROI through Precision Targeting

The game-changing campaign

To meet Reveal Mobile’s goals, INFUSE brought a full array of demand generation solutions into play.

Through IT Curated, INFUSE’s fully owned network of 35+ digital publications, the campaign strategically promoted Reveal Mobile content to an extensive audience of B2B profiles within the marketing and advertising industries.

By targeting and segmenting this audience, the INFUSE team was able to deliver hundreds of qualified leads that fit the buyer profile to perfection.

To ensure the highest standards of quality, every lead went through a thorough verification process to validate name, title, phone number, email, company size, industry, and location, and ensure that each was marketing-qualified.

Results

“In one quarter, we saw a 2X return on our INFUSE investment—something other content syndication providers haven’t been able to match.”
— Dan Dillon

Reveal Mobile found that INFUSE was the only content activation partner that generated meaningful revenue, in line with their stated goal at the outset of the campaign. At the end of the quarter, INFUSE leads had directly contributed to sales representing a total of 200% ROI.

Reveal Mobile continues to partner with INFUSE for a meaningful percentage of its demand generation campaigns. Through its extensive first-party database of 252+ million professionals from over 16 million companies, INFUSE is still driving valuable engagement within Reveal Mobile’s target market.

Learn more about Reveal Mobile.

What INFUSE can do for you

INFUSE is a fully integrated, data-fuelled demand generation engine designed to help B2B organisations drive qualified interest. Our omnichannel approach helps us identify, qualify, and produce actionable engagement. Supported by the latest innovations in digital marketing, we generate leads by strategically promoting content through social, programmatic, mobile, and direct outreach campaigns. We leverage INFUSE’s content marketing engine, data-driven demand generation tactics, and a 252M+ first-party global database of B2B profiles in over 35 verticals to reach target audiences with precision and scale. Our proprietary demand generation solutions include content marketing, ABM, intent-driven marketing, brand amplification, and more.